Rebranding is crucial for staying relevant in a fast-changing market. This blog highlights why it’s essential to align your brand with your current mission and audience, how frequently to update, and the need to refresh your visual identity and key elements. Embrace rebranding to keep your brand modern and reflective of your growth.
Read MoreNotice how everyone is captivated by short videos on platforms like TikTok and YouTube Shorts? This ongoing trend is reshaping marketing, and it’s not going away anytime soon. Learn how video marketing continues to dominate and how you can stay ahead. Explore the latest consumer trends, tips for creating impactful content, and strategies to effectively reach your target audience.
Read MoreDiscover how understanding the marketing funnel can transform prospects into loyal clients. This blog breaks down each stage from awareness to advocacy, providing strategies to attract, nurture, and convert leads. Learn the key to long-term customer loyalty and business growth.
Read MoreDiscover the power of newsjacking in digital marketing with our latest blog. Learn how leveraging current events can boost your brand’s visibility and connect with your community through timely promotions and real-time social media engagement. Ideal for small and local businesses, this innovative strategy enhances agility, visibility, and growth. Explore tips for successful newsjacking and see real-world examples from top brands. Read on to elevate your marketing game and stay ahead in the dynamic digital landscape.
Read MoreExplore the power of influencer marketing in our latest blog. Dive into nano, micro, macro, and mega influencers' roles and how strategic marketing shapes their careers. Learn the importance of content strategy, audience engagement, and brand partnerships in driving success. Perfect for brands and influencers aiming to connect and resonate with audiences effectively.
Read MoreExplore how the digital advertising landscape is transforming with Google's phase-out of third-party cookies by 2024. Sunday Brunch Agency's latest blog delves into the shift towards first-party data and privacy-centric technologies like Google's Privacy Sandbox. Discover strategies for adapting to these changes, including leveraging first-party data, exploring Google's Topics API, and diversifying digital marketing efforts. Learn how businesses can thrive in a post-cookie era by prioritizing data control and transparency. Join Sunday Brunch Agency in embracing innovative advertising approaches that respect user privacy while delivering impactful results.
Read MoreLearn 8 strategies that shift the focus from brand visibility to active lead generation and customer acquisition. Learn how to educate your audience, foster reciprocity, enhance engagement, establish authority, and improve SEO to transform your marketing efforts into a lead-generating powerhouse. Ideal for both B2B and B2C marketers, this is your guide to unlocking the full potential of content marketing and achieving your business objectives.
Read MoreAI is transforming marketing with personalized campaigns, improved insights, chatbots, predictive analytics, and optimized content. Sunday Brunch Agency can help you leverage AI's potential in your marketing.
Read MoreIn today's interconnected world, the concept of branding extends beyond just companies and products; it encompasses individuals as well. Both business brands and personal brands play pivotal roles in the success of a modern enterprise. This blog explores the importance of personal branding and the synergy between business and personal brands.
Read MoreLinkedIn has undergone significant algorithm changes affecting B2B sales teams and agencies. Adapting to these changes is crucial for maintaining success on the evolving social media landscape. Moreover, Microsoft-owned LinkedIn is introducing a free verification system, enabling users to prove their identity and workplace, enhancing B2B social strategies.
Read MoreIn the ever-evolving social media landscape, brands must embrace new platforms to engage their audience. With Twitter (now called X) struggling, Meta Threads has surged in popularity as an alternative social network. As thought leaders in social media marketing, Sunday Brunch Agency shares insights on leveraging Threads to boost engagement and expand your target audience.
Read MoreFellow creators, are you ready to take your design skills to the next level? Look no further than Canva—the ultimate tool for unleashing your creativity. As a team of design experts, we know the ins and outs of Canva like the back of our hands. We want to guide you through the wonderful world of Canva and show you how to make the most of its features to create stunning visuals for your personal or professional brand.
Read MoreGIFs have become an increasingly popular way to communicate on social media platforms, with Giphy being one of the most popular GIF-making tools. Having a Giphy Brand Channel is how you create custom graphics that can be served up on Instagram for anyone to use. In this blog, we'll walk you through the process of creating a Giphy Brand Channel and creating GIFs for your business that show up on Instagram.
Read MoreAttention anyone that has a website! Google's well-known E-A-T acronym, which stood for Expertise, Authoritativeness, and Trustworthiness, has been expanded to include an "E" for experience. That's right, it's now E-E-A-T: Experience, Expertise, Authority, and Trustworthiness.
If you're looking to improve your website's search engine rankings and drive more traffic to your site, make sure to keep the E-E-A-T guidelines in mind when creating content. Focus on delivering an exceptional user experience alongside your expertise, authority, and trustworthiness. Read the SBA blog to find out how we can help you and your website.
When it comes to paid media campaigns, businesses need to be able to track their performance to ensure they're meeting their objectives. Key Performance Indicators (KPIs) are quantifiable metrics used to evaluate a paid media campaign's performance. By focusing on the most important indicators, KPIs simplify the tracking process and provide valuable insights into a campaign's success.
Read MoreAs an advertising agency, we understand the importance of creating websites that not only look visually appealing but are also accessible to everyone. In recent times, accessibility has become a top priority for businesses across the world. The rise of new accessibility laws related to physical disabilities, situational disabilities, and socio-economic restrictions on bandwidth and speed have made it mandatory for businesses to create websites that comply with these regulations. If you’re looking for an ADA compliance checklist for your website then read the SBA blog from September 2022.
Read MoreAutomated emails are an important tool for online businesses looking to drive sales and improve customer engagement. With the rise of e-commerce, businesses must find ways to stay ahead of the competition and keep customers coming back. Automated emails provide a cost-effective, efficient, and personalized solution that can help businesses achieve these goals.
Read MoreRebranding can be a powerful tool for businesses looking to refresh their image and better align with their evolving goals and values. A rebrand involves updating a company's name, logo, branding materials, and messaging in order to better reflect who they are and what they do.
Read MoreIf you have a YouTube channel and you are consistently posting, you may want to check if you qualify for the YouTube Partner Program. The program is free to apply for, your channel just needs to meet certain requirements set by YouTube. Once you are approved to be a partner, you get access to many additional resources as well as the opportunity to make money off of your original content.
Read MoreAs the use of crypto currency becomes more mainstream the adoption of these tools is poised to grow, so businesses need to facilitate by introducing projects and experiences that are tied to their consumers’ daily lives and that leverage this new technology.
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